What the Recent Combination of Ser Tech & GDS Link Means for You!
Ser Technology, a stalwart in the credit union industry providing loan generation marketing...
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Targeted Marketing Fetches New Loans to Replace Fee Income
Credit unions exist to provide affordable, responsible financial products to the people who turn to...
A Look Back on 2021: Celebrations for Credit Unions and Ser Tech
Congratulations credit unions on another successful year! You have accomplished a lot during 2021!
How Credit Scores and Financial Education Can Lead to Growth
How important is a credit score, and can financial education be the support tool members need to...
6 Opportunities to Support Yearend Car Buyers
As 2021 continues to fly by, consider auto loan end-of-year deals. Consumers sometimes wait all...
Credit Unions Have Greater Opportunities for Auto Loans
Despite supply issues and higher prices across the auto industry, car sales have continued to...
Santa Claus Has Come to Town for Credit Unions
CNBC recently reported that Wells Fargo, the megabank, is shutting off all personal lines of...
Launch Marketing Fireworks for Independence Day Auto Loans
The Fourth of July is quickly approaching, and many Americans are in the market for a new car!
4 Ways to Leverage Trigger Campaigns This Summer
The summer of 2021 is already looking to be a busy time for lending. COVID-19 restrictions are...
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Empowering Consumers’ Financial Lives With Credit Scores
There’s a lot of confusion for consumers about their credit scores, which is to be expected when...
We All Need the Occasional BFO
The Mitchell Stankovic credit union Underground Collision BFO – Blinding Flash of the Obvious –...
Key to 2021: Efficient Use of Your Credit Union’s Marketing Dollars
Marketing is not going back to the way it was after the year credit unions – and the world – just...
Credit Union Insights into the Consumer Psyche
On our recent Ser Tech Live Sessions webcast, we had the chance to talk with Melina Palmer of The...
How To Understand Consumers
As useful an ability as it might be, we cannot read peoples’ minds. Probably for the best in many...
Cooperation Key to Credit Union Efforts in DC
Credit unions are relatively small players in the financial services marketplace, but through their...
Credit Unions’ Lending Opportunities Right Now
Credit unions are making great waves – as they always do – during this coronavirus-induced economic...
Auto Loan Refis and Used Cars Still Show Promise in 2020
The economy was off to a great start at the beginning of the year, and auto lending has long been...
The Most Successful Fetch Marketing Campaigns Have This One Thing in Common
The last few months have been unprecedented for everyone, but we’re focusing on building toward the...