Blog

What the Recent Combination of Ser Tech & GDS Link Means for You!

Ser Technology, a stalwart in the credit union industry providing loan generation marketing...

CONTINUE READING

Targeted Marketing Fetches New Loans to Replace Fee Income

Credit unions exist to provide affordable, responsible financial products to the people who turn to...

CONTINUE READING

A Look Back on 2021: Celebrations for Credit Unions and Ser Tech

Congratulations credit unions on another successful year! You have accomplished a lot during 2021!

CONTINUE READING

How Credit Scores and Financial Education Can Lead to Growth

How important is a credit score, and can financial education be the support tool members need to...

CONTINUE READING

6 Opportunities to Support Yearend Car Buyers

As 2021 continues to fly by, consider auto loan end-of-year deals. Consumers sometimes wait all...

CONTINUE READING

Credit Unions Have Greater Opportunities for Auto Loans

Despite supply issues and higher prices across the auto industry, car sales have continued to...

CONTINUE READING

Santa Claus Has Come to Town for Credit Unions

CNBC recently reported that Wells Fargo, the megabank, is shutting off all personal lines of...

CONTINUE READING

Launch Marketing Fireworks for Independence Day Auto Loans

The Fourth of July is quickly approaching, and many Americans are in the market for a new car!

CONTINUE READING

4 Ways to Leverage Trigger Campaigns This Summer

The summer of 2021 is already looking to be a busy time for lending. COVID-19 restrictions are...
CONTINUE READING

Empowering Consumers’ Financial Lives With Credit Scores

There’s a lot of confusion for consumers about their credit scores, which is to be expected when...

CONTINUE READING

We All Need the Occasional BFO

The Mitchell Stankovic credit union Underground Collision BFO – Blinding Flash of the Obvious –...

CONTINUE READING

Key to 2021: Efficient Use of Your Credit Union’s Marketing Dollars

Marketing is not going back to the way it was after the year credit unions – and the world – just...

CONTINUE READING

Credit Union Insights into the Consumer Psyche

On our recent Ser Tech Live Sessions webcast, we had the chance to talk with Melina Palmer of The...

CONTINUE READING

How To Understand Consumers

As useful an ability as it might be, we cannot read peoples’ minds. Probably for the best in many...

CONTINUE READING

Cooperation Key to Credit Union Efforts in DC

Credit unions are relatively small players in the financial services marketplace, but through their...

CONTINUE READING

Credit Unions’ Lending Opportunities Right Now

Credit unions are making great waves – as they always do – during this coronavirus-induced economic...

CONTINUE READING

Tune Your Credit Union’s Credit Cards to the Sound of Holiday Cheer

 

CONTINUE READING

Auto Loan Refis and Used Cars Still Show Promise in 2020

 

The economy was off to a great start at the beginning of the year, and auto lending has long been...

CONTINUE READING

The Most Successful Fetch Marketing Campaigns Have This One Thing in Common

The last few months have been unprecedented for everyone, but we’re focusing on building toward the...

CONTINUE READING

How Extroverts Shelter in Place and Help Members

 

CONTINUE READING

Real Financial Aspects of Coronavirus

 

CONTINUE READING

Results Come From Tried and True Direct Marketing and Email

 

CONTINUE READING

Sharing Personalized Credit Scores

 

CONTINUE READING

Coaching Credit Unions on Credit Data and Kids on Volleyball

 

CONTINUE READING

NCUA and FDIC Issues CECL Policy and Guidance for Public Comment

 

CONTINUE READING

Help Members Before Selling Them

 

CONTINUE READING

Why Ser Tech Chooses to Collide for Credit Unions

 

CONTINUE READING

Bring Your Credit Union and Community Bank’s Borrowers

 

CONTINUE READING

NCUA Chairman Hood Illuminates CECL Plans at NAFCU Caucus

 

CONTINUE READING

3 Marketing Strategies to Nail the Low-Income Trend

 

CONTINUE READING